E-Commerce•Client: PakShop Retail
Bilingual E-Commerce Platform with Urdu Support
Fully bilingual (English/Urdu) e-commerce platform for a Karachi-based retailer, with RTL layout, local payment gateways (JazzCash, EasyPaisa), and COD support.
Case Study
DevSimplex
The Challenge
A major Karachi retail chain needed to transition to e-commerce while serving both English and Urdu-speaking customers across Pakistan.
Key challenges:
- Full RTL Urdu language support across the entire UI
- Pakistani payment gateways (JazzCash, EasyPaisa, HBL)
- Cash on delivery workflow for low-trust markets
- Optimising for lower-bandwidth mobile connections
Our Solution
Next.js e-commerce platform with full internationalisation, automatic locale detection, and seamless English/Urdu switching.
Implementation:
- Next.js i18n with RTL CSS for Urdu (Noto Nastaliq font)
- JazzCash, EasyPaisa, and HBL Konnect payment integration
- Custom COD workflow with SMS confirmation
- PWA for mobile-first users on 3G